THE SITUATION
The Irregular Times website is a digital canvas to our untamable in-house publication. One that is ever evolving, does not follow a strict design system, and brings drastically different issues one after the other.
OUR APPROACH
The structure of our website itself lent a helping hand to that challenge. The homepage would become home for the latest issue, and each preceding issue would be posted to the archive section of the website.
Each issue page is inspired by, and emotes the theme and identity of the issue itself.
Keeping in mind that each issue is a collective effort of its contributors, and suggestions from our community, we deliberately created two additional form pages - a ‘suggestions box' page, and a ‘get involved’ page.
The interesting part of designing this website was to celebrate the tactility and playfulness of a printed art newspaper.
While in reality, one can touch, feel, cut, paste and turn the pages as they please, the website invites you to interact with moving parts flying and spinning with every scroll, personality induced animations, and arty cut outs to cut-and-place as you please. Some elements stand obvious to the viewer’s eyes, and some reveal themselves as one finds them. We also call attention to every contributors’ face by revealing their picture when their name is hovered over in the contributors’ list section.
It features some stories from each issue without giving much away, acting as a gateway that subtly intends to inspire a transition back to print.
And finally, once the viewer has pleased their eyes with a teaser of the issues, they can join the #IGOTTIRT movement by obliging themselves with issues they like in the shop section.
The Irregulars Alliance exists to enable the growth and prominence of the Indian art and design scene, and works to contribute to the Indian community culture. It is committed to fostering a workplace that is actively intentional about inclusion, diversity and creating a safe working environment for everyone. Our highest belief lies in the power of creativity and we are here to nurture creativity from the Indian peninsula. Read more soon about the internal Irregular happenings here.
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New Delhi, India - 110017
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